Booty pop and the significance it holds- Booty pop is a padded bra that was made into undies for women. The idea that it came from was the concept for women to have the booty they have always wanted without spending the surgery price. Founders Lisa Reiser and Susan Bloomstone wanted to create a product that would be made for women and to feel great in their jeans just like the stars. Booty pop was first introduced on infomercials and later was carried at retailers such as Bed bath and beyond, target and wal- greens. It did so well worldwide that the men wanted to wear them too.
I really enjoyed their website it had great information regarding the history of fashion and celebrity photos. I think that booty pop is genius besides who wouldn’t want a bigger booty?
Who spends more money online men or women? When it comes to fashion and trends women shop online more than men. Men do spend a lot of time online when it comes to electronics and they usually compulsive shop especially when it comes to a new phone that comes out. I have talked to a few of my guys friends and they all told me that they always buy the newest smart phone that hits around the holidays. They want to have the newest thing out and it’s all about the technology. About 85% of brand purchases are made by women. (www.sheconomy.com)
What advantages do marketers have for women shopping online? I think they have a big advantage because women are always online looking at something especially all the fashion websites. Facebook is known for putting ads up and that they make sure women that like to shop see these ads. This is smart because this is a great advantage to get to their pocket book.
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